The brief -
MasterCard is partnering with the technology company – GRWTH to push a whole new E payment system for the education industry.
As it’s a new technology for the existing society, it’s important to remind people the needs of having this new system at the product launch.
The Idea -
We come up with 5 characters: Mum, Dad, Teacher, Principal and the connection between all characters – the child(Siu Chung).
It’s a story happens every day between the family and the school – the annoying moments of handling those little payments of the child’s school life.
The E payment system actually a solution for both two parties to create a win-win situation, the result turns out they will no longer be having those annoying moments and it can even provide better learning and growth opportunities for the children.
Role
Creatives, Film Director, Art Director, Animator
For
Mastercard
Date
2018
Type
Animation Film | Product Launch Event
The film – 3mins :
Event Features:
Characters setting:
Storyboard:
Credits:
Production House: GC Studio
Film Director: Ping-wai Wong
Illustrator: George Cheung
Script Writer: Ah Choi
Art Director: Ping-wai Wong
Animator: Ping-wai Wong, O Mok
Producer: AC
VO: Sammy Leung - 森美